Page 24 - SAMENA Trends - August-September 2025

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

TICC platform. Powered by AI, this solution Awards were selected by a panel of project to stand out in a highly competitive
allows collaborative optimization across analysts and media experts from hundreds category. The jury further noted that the
hardware, the Telco Cloud platform, and of entries across 20 categories. Regarding achievement was particularly remarkable
O&M sectors. It greatly reduces network the “Outstanding Use Case: Telco Cloud” given the scale and scope of the customer
device energy consumption, drives Award, the jury emphasized that the base involved. Looking ahead, Huawei will
the green transformation of telecom project presents a systematic approach continue to collaborate with operators and
infrastructure, and provides the industry to Telco Cloud evolution—allowing industry partners to advance Telco Cloud
with a demonstrable and repeatable operators to migrate traditional services toward greater efficiency, intelligence, and
path toward sustainable infrastructure while embracing cloud-native agility. This sustainability, consistently delivering new
evolution. Winners of the Leading Lights comprehensive methodology allowed the value to individuals and industries.

Cisco Delivers Critical AI Infrastructure for Top
NFL Franchises

Cisco has announced the addition of six
new NFL franchise and venue partnerships
this season, further expanding its growing
portfolio of clubs and properties leveraging
Cisco’s industry-leading enterprise
networking and cybersecurity solutions.
Through new partnerships with the Arizona
Cardinals, Buffalo Bills, Carolina Panthers,
Chicago Bears, Las Vegas Raiders, and
Miami Dolphins, and alongside existing
partnerships with the New England
Patriots and San Francisco 49ers, Cisco
will continue to connect and protect the
NFL, its clubs and its stadiums this coming
season. “Cisco’s unified technology
platform demonstrates its strength and
reliability providing AI-ready infrastructure,
future-proofing League and club
workplaces, and ensuring digital resilience seasons to deliver world-class networking seamless connectivity and reliability at
across the entire league ecosystem,” said and cybersecurity solutions to the league every level.” At the league level, the NFL
Rob McQueen, Vice President of Global and our teams,” said Aaron Amendolia, and Cisco have worked together to deploy
Sponsorships at Cisco. “This robust Deputy CIO at the NFL. “We’re pleased a networking and cybersecurity playbook
technology platform supports our rapidly to see so many more teams and venues that ensures global events like the Super
growing partnerships with individual clubs taking advantage of Cisco’s expertise to Bowl, NFL International Series, and the
and stadiums, which have tripled ahead of better connect and protect their operations, NFL Draft are running securely in the face
the 2025 season.” While each NFL Club and venues, and fans.” “Partnering with Cisco of any disruption. From cyberattacks to
venue partnership is bespoke, all draw on marks an exciting step forward in our outages and technical failures and beyond,
Cisco’s comprehensive suite of technology commitment to delivering a world-class Cisco is helping make sense of massive
solutions. Whether its secure networking experience at Bank of America Stadium,” amounts of data to help the NFL respond
infrastructure, high-density Wi-Fi 7 or Cisco said Eric Sudol, Chief Revenue Officer, to threats in real-time and keep their users
Hybrid Mesh Firewall, Cisco’s solutions Tepper Sports & Entertainment. “With and data safe. In addition, every NFL’s
are powering scalable, future-ready fan Cisco’s powerful and secure networking stadium’s replay control room is built on
experiences, and protecting Club and solutions, we’re enhancing everything Cisco technology and connected to the Art
stadium operations. “We’ve relied on Cisco from game-day operations to the digital McNally Gameday Central in New York via
as an official NFL partner these past five experience our fans enjoy — ensuring Cisco’s network.

24 AUG-SEP 2025