Page 50 - SAMENA Trends - September 2021
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        Use the Technology. Don't Buy it.




        OmniClouds  has  a  simple  proposition  —  use  the  technology;
        don’t buy it. Spread across 23 countries, it offers ICT as a service
        and wants to be your partner in the cloud. OmniClouds’ unique
        proposition is to empower organisations to reach cloud services
        — or even their local and international branches — economically
        and reasonably where they pay as per their usage.

           OmniClouds  has a simple  proposition  —

           use the technology; don't buy it. Instead of
           investing in Information & Communications
           Technology  (ICT),  you should  be  simply
           using it to grow your business. This greatly
           reduces CAPEX and OPEX for organisations
           making it much easier to launch and create
           leaner  more versatile  verticals  that  can

           address a disruptive market environment.

        Tell us about OmniClouds and its operations.
        At OmniClouds, we solve complex problems with simple strategies,
        with one of the world’s most comprehensive platforms to cross
        the  chasm  of  the  Information  &  Communications  Technology
        (ICT)  sector.  OmniClouds  has  a  simple  proposition  —  use  the
        technology;  don't  buy  it.  Instead  of  investing  in  Information  &
        Communications Technology (ICT), you should be simply using it   Shaista Shaw
        to grow your business. This greatly reduces CAPEX and OPEX for   Head of Global Marketing
        organisations making it much easier to launch and create leaner   OmniClouds
        more versatile verticals that can address a disruptive market
        environment.

        What does OmniClouds offer, and can you explain briefly what the
        term 'cloud' refers to in the technology world?
        In  the  old  days,  the  ICT  industry  was  on-premises,  where  you
        hosted your servers and software, took  care  of  your security,
        and had  your own  IT  people.  The word  "cloud" often refers  to
        the  Internet,  which  more  precisely  means  a  Data  Centre  full  of
        servers connected to the Internet performing a service. However,
        the term "cloud computing" refers to the on-demand availability
        of computer  resources such as  storage and computing  power
        without the end-user having direct active management on them.

        In a classical technological world, every single company has its
        own set of applications  installed  on its premises  at their  own
        ‘Data  Centres’,  so  this  is  what  we  refer  to  as  an  on-premises
        solution. Now, unfortunately, these solutions  are very  costly.  It



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