Page 43 - SAMENA Trends - May-June 2022
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REGIONAL & MEMBERS UPDATES  SAMENA TRENDS

        Cisco Launches New Webex Devices and Features to Empower Hybrid Work


        Cisco expanded its line-up of collaboration devices and introduced   time translation for more than 100 languages available on Webex
        new updates designed to empower hybrid working. The three new   devices is  now complemented by simultaneous  interpretation.
        updates joining the Webex device portfolio include the launch of   Meetings are translated by a live interpreter, and companies can
        the Cisco Desk Camera 1080p, Webex Room Bar and new features   overcome geographic and language barriers.
        added to the Desk Series portfolio. As hybrid work becomes more   Cisco Desk Camera 1080p
        prevalent, and employees become less physically centralized, the   The new Cisco Desk Camera 1080p connects natively to the Webex
        new solutions aim to promote a natural connection when some   Desk Hub. The camera features omnidirectional microphones and
        participants are in the office while others are at home, nurturing   face detection to deliver the best focus, autoexposure and white
        creativity, and reducing the workplace’s environmental impact.  balance in an affordable range that lets you see and hear clearly.
        Personalized Hot Desking                               Immersive video conferencing anywhere
        In this new world of work, offices have a different look: more flexible   The new Webex Room Bar is a compact, flexible and powerful room
        desks and shared seating. In order for employees not to lose the   device that can enable huddle spaces and small-to-medium sized
        feeling  of  'personal'  space,  Cisco  makes  hotdesking  a  personal   meeting rooms with immersive, multi-platform video conferencing.
        experience. Users can book an available Webex device with their   Webex Room Bar
        profile,  and  then  access  their  calendar  meetings,  whiteboards,   The device uses AI to make sure everyone in the room is perfectly
        and recent calls. The solution works across the full range of Desk   framed, giving all participants equal presence on the call- wherever
        Series Collaboration devices, including Webex Desk Pro (all-in-one)   they  work.  Spatial  audio  makes  it  feel  like  dispersed  team
        and in a modular way through the Webex Desk Hub. To facilitate   members are in the room. AI-enabled background noise removal
        more inclusive hybrid meetings, the  previously announced real-  keeps  distractions  to a  minimum, and  ensures  participants  can
                                                               hear clearly, without strain. The new Webex Room Bar is lighter
                                                               and thinner and is made for easy disassembly and recycling. The
                                                               device and its packaging use significantly fewer materials: there
                                                               are no box packaging, single-use foam containers, or redundant
                                                               parts.
                                                               Integration and Customization
                                                               Collaboration  technology  should  also  facilitate  the  sharing  of
                                                               content between multiple teams. Webex Room, Desk and Board
                                                               devices will support Airplay content sharing via RoomOS 11 and
                                                               will also support Miracast wireless content sharing from Windows
                                                               devices. Similarly, Webex users can now customize the interface
                                                               of their devices. The Webex Desk range will support Kiosk Mode, a
                                                               feature that allows businesses to replace the native user interface
                                                               with their own custom web application.


        Cisco’s Emerging Technology and Incubation Efforts Deliver Free-Tier,
        API-First Developer Solutions


        Cisco unveiled Panoptica and Calisti, the latest additions to Cis-  growth (PLG) model, allowing them to try, buy, and scale their us-
        co’s suite of API-first solutions and tools that result in faster appli-  age of tools and solutions in the Cisco portfolio. “Applications are
        cation development cycles, and provide businesses with modern   no longer simply an extension of the brand or an added channel to
        application connectivity, security, and observability that is critical   engage customers—today applications are the business. Cisco is
        for exceptional digital experiences. The announcement was made   laying the groundwork for a more immersive digital future by re-
        at Cisco Live, the premiere networking and security event. Panop-  thinking technology, architectures and even operating models with
        tica and Calisti underscore the company’s strategy towards man-  cloud-native, API-first solutions that can be leveraged across every
        aging and securing distributed application architectures, making   area of business.” said Liz Centoni, EVP, Chief Strategy Officer, and
        it possible for developers to programmatically discover, connect,   GM of Applications. APIs are behind the integration of systems,
        secure,  and  observe  application  programming  interfaces  (APIs),   platforms and applications, making it possible to create new busi-
        applications, and workloads across the breadth of their cloud jour-  ness models and streamline strategies for the delivery of products
        ney from born-in-the-cloud use cases on a singular cloud, to hybrid   and services across almost every digital channel. Panoptica and
        and multi-cloud architectures that span public, private, SaaS, and   Calisti, which are available for free, are part of a new class of open-
        edge components. Cisco is making it possible for developers to   source, API-first solutions from Cisco.
        not only provision IT infrastructure, but also impact how software   Panoptica—The  Cisco  Secure  Application  Cloud, Panoptica
        and software services are delivered in the API and application de-  helps  developers  and  engineers provide  cloud-native  security
        velopment space through a bottom-up adoption and product-led   from application  development  to  runtime.  A  single  interface  for

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